Worst Bosses Gallery

Sunday, August 21, 2016

Would You Take a Business Class That's

gif-tyra-banks-we-were-all-rooting-for-you.gif (320×240)
Call her crazy but she got attention...which is good for most brands
..... taught by a celebrity? Yesterday, Yahoo News reported that TV mogul and entrepreneur Tyra Banks will be an Asst. Professor at Stanford U's business school.  It's an elective course about branding and I'd like to be a fly on the wall when classes are in session.

On the blogs were debates about Banks' credentials (high school graduate with a Harvard Extension Certificate...it took her 9 weeks to get the latter), how education in general has gone down the tubes, and what the hiring personnel at Stanford could have been thinking about.

One point that was brought up was real-life experience over what is taught in textbooks.  While some that walk the catwalk may not have much business acumen, the former supermodel made many strong alliances with people behind the scenes and used her noggin to move beyond being a live clothes hanger.

This is what led to her creating the (your country here) Next Model TV franchise, followed by her self-named talk show which ran more than a couple of years.  If you say that anyone can be on reality TV or push a microphone in guests' faces, peep her resume and you'll see she's accomplished a lot in 25 years.

 My thoughts went back to the 1986 movie Back to School where the late Rodney Dangerfield plays a wealthy father looking to bond with his college-age son by enrolling at the same university.  One pivotal moment of the film was Dangerfield sitting in a business class lecture and the very-rigid professor goes into the usual terminology mostly heard in upper management biz conversations.  Rolling his large eyeballs, Dangerfield's character rudely interrupts and gives what schools do not teach (bribery, negotiations, etc.).

In my business management class from a couple of years ago, I had a similar experience.  Though the government paid for me to go to school, it would've been worth it to have someone with hands-on experience verses fancy theories.  Especially the only jobs we would have been eligible for were hospitality or retail, assuming we were starting in a new industry.  Oh yeah, the instructor didn't like it when I spoke out on real world stuff either.

So, I know Stanford costs a pretty penny but it may be exciting for students to learn about what really goes on in the business world.  When it comes to media (which many brands are dependent on), her contribution should be priceless.

No comments:

Post a Comment